Concept and execution for a Christmas campaign, inspired by a 60’s/70’s trend at the time. Linking this with the idea of Peace & Love being important messages at Christmas made this a super fun campaign that was eye catching and made you smile, as well as speading messages of kindness during a time which was difficult for many.

This included 3 phases of window posters and cut outs, in-store POS and directional signage, tote bags and a lookbook.